Collab with rami fortis
This project emerged from a creative dialogue between designers me and Eden Krichli, aiming to provide a contemporary visual interpretation of one of Rami Fortis’s most iconic albums.
The redesign captures Fortis’s raw, explosive energy, distilling it into a visual language that blends tight art direction with elements of urban collage and street photography.
Throughout the process, we deconstructed and reconstructed the familiar imagery of ‘The Friend is Me,’ creating a tension between clean aesthetics and the characteristic grit of Fortis’s work.
The result is a cover that is not merely an envelope for music, but a standalone piece that brings emotional depth and visual innovation to a classic of Israeli rock.